Who is segas mascot




















The Alex Kidd series proved to be my video game introduction to two things. One was the game of rock, paper, scissors, which you have to play at the end of certain levels, sometimes as a battle, other times to get stuff.

I'd never heard of it before playing this game! The other was the word " Ziggurat ". Not a term you normally come across as a child under the age of ten, and it was a handy one to bust out on the playground or classroom to make it sound like you were smarter than you actually were. The Alex Kidd games were great. Yet Alex himself never really caught on with the public. He didn't really have an iconic look, or a catchphrase, or something that would make him stick and make people think "yes, this boy represents all that Sega wants us to think it represents".

So when Sonic the Hedgehog came along in , Alex was kicked to the curb. And it's this kicking, more than the games themselves, that really interests me. There are shades of a " night of long knives " at Sega HQ in his swift removal from the top of Sega's franchise pecking order. Or, for another 20th century political analogy, it's like Alex Kidd was the Leon Trotsky of the video game world: pivotal for a moment, then when no longer needed he took an ice pick to the skull, never to be heard from again.

Here's hoping that, some day, Sega seem fit to forgive whatever gross indiscretions Alex committed behind the scenes and bring him back. The world is a little short on platformers featuring mild RPG elements, rock, paper scissors matches and motorbikes, and that's something only Alex Kidd can help rectify. They struck gold with Sonic the Hedgehog in , who swiftly became their new mascot, but that left no space for Alex Kidd — Sega essentially washed their hands of him entirely.

Indeed, this was famously mocked in Segagaga , a cult title for the Dreamcast where Alex works in a video game store, spending his days lamenting his exploitation by Sega, who now hung out with Sonic. But then, out of the blue, a remake of the first game was announced last year, out today on all consoles. If we improve that, we still have a very good game on our hands. Your email address will not be published. By Reece Goodall. Posted in Concept to Console , Games.

Any affection for the character started to falter, too, as Sega began to force him into an awkward batch of sequels Alex Kidd in Miracle World was an ambitious 2D platformer, a side-scroller that saw Alex head into dungeons, castles and caves in order to rescue his kidnapped brother.

Alex Kidd is a short boy of the Arian race with wide, thick and comically oversized ears, brown hair trying to cover them, and ever so slight monkey-like features. He wears a trademark red and yellow jumpsuit, and has oversized hands when punching. Total Recall Total Recall is a look back at the history of video games through their characters, franchises, developers and trends. Nintendo has Mario. Microsoft has Master Chief.

And Sega, well, for a long time Sega has had Sonic the Hedgehog as its mascot. Thing is, Sonic is an usurper. Before the blue, spiky hero with the red shoes burst onto the scene in , Sega already had a mascot: Alex Kidd.

C H. G High School! Kimengumi Professor Asobin had a cameo appearance in Segagaga. There are few rules surrounding which characters are considered to be mascots for a series, but they are generally those that are featured highly in the promotional media for the game, and are often those that are known outside of the game platform.

In the game Segagaga, Alex Kidd was forgotten by Sega and was hired to help Sega in the video game business.



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